Jan 23, 2009
5 minutes is enough time to browse 100 blogs or read a 1000-word article thoroughly.
Researching people’s internet use, Nielsen called with “a very short survey—only 5 minutes.”
Well, first lesson, 5 minutes isn’t “very short.”
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This is three posts in one day. What’s going on?
At least answering Neilsen questions is more profitable than listening to a company’s new cable plan.
no kidding, i don’t think people realize that you only get 7,568,640 “5-minutes” per lifetime.
Not sure about the rest of you, but I’d rather read 100 blogs than a 1000-word article. My attention spam got considerable shorter when I had kids.
“attention spam” — coinage of the day.
When someone calls and asks if I have a minute to answer his/her questions, I usually say, “If it will truly be a minute.”
Perhaps instead of saying the survey will be very short, they should just tell you how many questions there will be.
But I guess by saying “very short,” that is how they get you to agree to it.
When I get random survey calls, I use my magic one-liner, spoken with great surprise in my tone, “Oh, I don’t DO surveys! Thank you” and hang up.
The level of market analysis has just gotten deadly in the last 18 months, it seems, and there is NO survey that is short.
It almost scares me that 5 minutes is not short, however … hmmm …
It’s also enough time to learn how to use RSS, isn’t it?
http://twentytwowords.com/22-reasons-to-subscribe/
[...] 5 minutes is enough time to browse 100 blogs or read a 1000-word article thoroughly [...]
You tell ‘em, Abraham! Always a refreshing stop fo rme (here at 22 words); often an elbow in the ribs (as in “hey, what about that?”)…. db