Jul 23, 2009
Marketers, show people how the crappiness of your product will improve people’s lives.
Cloth diaper companies pitch their flaw (disgustingness) as an advantage (motivating earlier potty-training).
Jamsco thinks other companies should perhaps try this, too.
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Related:
- I do not want anything “going viral” anywhere in my vicinity.
- Monroe’s weird and nasty marketing.
- I’m mildly disappointed with Target’s new diapers.
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You’re right, cloth diapers are crappy. Well, sometimes.
haha. crappiness. :D good one!
For the record – disgustingness is a little more harsh than I was meaning
Yes…that’s totally my opinion. Didn’t mean to put words in your mouth.
That’s your take on it. Another perspective: cloth diapers make it much easier for a children to recognize they are wet. Once they figure out they can avoid the wetness by using the potty, you’re well on your way to potty training.