These are Nike’s first nationwide ads from 1982, lost until recently discovered in archives

April 6, 2014 | No comments

October 23, 1982, marked the first time Nike aired an ad nationwide, with two ads airing during the New York City Marathon. Thought to be lost until very recently, advertising agency Wieden and Kennedy’s digital librarian and a Nike historian spent hours searching for the historically significant ads before finally uncovering them on some old, poorly-labeled VHS tapes.

These commercials provide an intriguing glimpse into the early days of the world’s greatest athletic shoe and apparel brand…

(via Design Taxi)

Some people find gay and interracial couples disturbing. Here’s Honey Maid’s response…

April 4, 2014 | 7 comments

Last month, Honey Maid released an ad positively featuring gay and interracial couples…

Afterward they were of course flooded with negative comments online…but not only negative comments. In response to the public’s reaction to their ad, they created this…

Actual Canadian zombie is too nice to get cast as a pretend zombie in movies, but then…

March 29, 2014 | No comments

A very Canadian zombie gets in touch with the one thing about himself that can make him a movie star…

New anti-texting campaign might shame you publicly on a billboard if you text while driving [7 pics]

March 25, 2014 | 1 comment

Text Billboards 1

Brian Singer is a graphic designer who started TWIT Spotting — TWIT stands for “Texting While In Traffic” — where he posts photos of people he sees texting while on his commute. (He insists that he only takes photos when he’s a passenger.)

Taking his project a step further, Singer purchased 11 billboards this month around San Francisco that contain nothing more than the photos he’s posted to his site. Singer told Gizmodo,

My hope is that it will freak some people out and make them think twice before picking up the phone while driving. My greater hope is that it inspires others to start taking photos, too. If enough people started doing this, it could have a dramatic affect on people’s behavior.

Whether or not this is an invasion of privacy, there’s no doubt that Singer is generating conversation and presumably helping keep people’s eyes on the road…

Text Billboards 2

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Marketers take note: All billboards are better with clown noses [13 pics]

March 12, 2014 | No comments

It’s every marketer’s job to cut through the noise and reach their audience in a noticeable and likable way. And sometimes they try to do this with billboards, despite the fact that most of us will walk or drive past hundreds of these each day and not notice, let alone remember, a single one.

But what if the models in those ads had clown noses? Simple yet genius, right?

The folks at Clownify Stickers have just started adding the noses themselves until advertisers catch on to this simple trick and start doing it themselves…

Clown Noses on Billboards - 01

Clown Noses on Billboards - 02

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If you think you’re a good driver when you’re high, here’s a friendly reminder that you’re an idiot

March 7, 2014 | No comments

Now that marijuana is legal in Colorado, the Department of Transportation wants to remind everyone (especially guys in their 20′s and 30′s) that, no, you’re not a better driver when you’re stoned.

And they’ve found a pretty funny way to get the word out…

Jeff Gordon and Pepsi terrifyingly prank the guy who said their last race-car prank was fake

February 27, 2014 | 2 comments

Last March, Pepsi released a video of race car driver Jeff Gordon taking a supposedly unsuspecting car salesman on a terrifying “test drive.” Soon after the video went viral, Travis Okulski at Jalopnik called them out for faking it.

To take revenge and defend the legitimacy of their first video, Pepsi and Jeff Gordon worked with the Travis’s friends to prank him the same way they did the salesman a year ago…

Junk mail sucks…unless it’s an ad for cats printed on catnip paper

February 21, 2014 | 2 comments

Advertising via mailers must work on some level since companies keep doing it, but as we all know from experience, most of this mail gets ignored and thrown in the trash. So when a Toronto kitty litter company decided to send out a mailer to possible customers, they did it with a twist.

They printed their cat-related ad on paper covered with catnip concentrate…

(via Doobybrain)

Coke has repurposed the cone of shame to protect humans from social media

February 19, 2014 | No comments

Remember Dug from Disney’s Up? He did not like the cone of shame

But Coke (perhaps with the help of a New Yorker Cartoon) has come up with an inventive new use for these cones. They call it The Social Media Guard. In order to help us actually live our lives, this tool makes it nearly impossible to check your phone.

So don your Social Media Guard and live in the real world for awhile…

(via Reddit)