Here’s the Sexist Ad IKEA Just Pulled After Thousands of Customers Complained

KEA made an ad where parents tell their daughter that she can't return home until she has found a boyfriend.

They pulled the ad yesterday after it was faced with tons of criticism on the Chinese social media platform Weibo. IKEA said that they are dedicated to gender equality and didn't mean to offend anyone. They meant to show that you can transform a space quickly with IKEA furniture, in time for a celebration such as engagement party.

Their idea is flawed on another level because no one can find a boyfriend that quickly, am I right or am I right? But that's aside the point.

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