n September 17, it was Wife Appreciation Day. There are many ways one could choose to celebrate this holiday. You could give your wife some beautiful flowers, take her out for dinner, or take a moment to tell her how much you appreciate all she does.
Or, you could put her in an Uber. To "celebrate" the holiday, Uber India shared a promo code that could be used to for a discount. Now, that's not a terrible idea in itself. But the way the company chose to share their promo was... bad. Really, really bad.
Seriously, it's like something out of the 1950s. Get ready to time travel!
We've come a long way in advertising.
Back in the day, there were actual advertisements for heroin.
And no, it wasn’t some trendy new product that someone named “heroin” just for kicks. It was real heroin. People used it as a cough medicine.
To be fair, it probably worked as cough medicine. We’re guessing it caused a number of new issues, though.
There are so many vintage ads that were pretttttty sexist.
Like this one, that claims that wives are for cooking food.
Cool, history. Very cool.
There's also this one for a sewing machine.
It claims that an ideal housewife needs a sewing machine.
In case you’re keeping track, that means you’re going to need enough room in your home for a stand mixer and a sewing machine. Not the heroin, though. You should skip the heroin.
This one might be the worst:
There’s a lot to say about this ad, but exactly zero percent of it is good.
For shame, Budweiser.
But here's the thing about those outdated ads: They're very old. You wouldn't expect to see one in this day and age. In the year 2017. From Uber.
And yet, that’s exactly what happened.
It all started with an advertisement for Wife Appreciation Day…