20 Black-Owned Businesses on Amazon You Can Support Right Now

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We live in a time where we understand that our money is a powerful voice of support or rejection. Between buying green, buying organic, buying local, and boycotting companies that we don’t believe align with our values, we’ve seen the massive result of what can happen if people start to vote with their dollar. Businesses embrace it, customers benefits, and it creates a win/win for all!

Now, more than ever, we should add a new question to the mix when we’re shopping: “Is this business Black-owned?”

In light of recent events, we’ve seen a lot of conversations on how to support communities in need. To help prioritize that mindset, we’ve rounded up 20 Black-owned businesses on Amazon that you can support right now. These businesses range from fashion to electronics and everything in between and all of this stuff is just downright awesome: another win/win in my book!


We hope you find these products as awesome as we do. Just an FYI: We are a participant in the Amazon affiliate program, and Brainjolt may receive a share of sales from links on this page. Prices on Amazon fluctuate so anything mentioned below might change as soon we publish it!

This Liquid Matte Lipstick That’s Basically a Lip Balm

The Lip Bar has super vibrant colors and a bunch of them too, so you can find your right match. They are all vegan, cruelty-free and super striking: this Liquid Matte Lipstick is the perfect example of that. And of course, like with all lipsticks, they come with cute names like “curlfriend” and “unimpressed” to match. “Learn

These U-Laces That Were on Shark Tank

Add a cheerful pop of color to your laces with the U-Laces. These awesome laces were featured on Shark Tank and actually landed multi-billionaire Mark Cuban as an investor! Fun fact: apparently, these are a huge help to children with autism since they don’t need to be tied by still look like regular shoes! “Learn

This Latte Blend That’ll Make You Feel Like a Super Hero

Packed with more good stuff than we could fit in this paragraph, the GOLDE Superfood Latte Blend will basically jumpstart your health every single day. All you’ve got to do is blend it into your drink and you’ll be set. Plus, it tastes like a healthy hot chocolate which is my actual dream. “Learn

This Perfectly-Balanced Coffee You Won’t Mind Drinking Black

This is one of my favorites. The medium roast version of BLK & Bold’s Rise & GRND coffee is smooth and delicious. I particularly love that they donate a percentage of their profits to support at-risk youth locally and nationally. That’s a win/win/win/win/win/win. “Learn

These Adorable Dolls Add Up to a Message of Love

Surprise any children in your life with a thoughtful gift that will make a charming addition to their collection. This Fro Love Bee Doll features natural hair to provide equal representation for children. Growing up with things that validate your own identity is huge! “Learn

These Downright Cool Totes Are Woven, Wearable Art Pieces

Featuring art from a variety of Black artists, Shades of Color totes is your new favorite way to carry your life around. The beautiful designs and inspirational quotes will uplift you every single day. “Learn

Another As Seen On Shark Tank: This Natural, Charcoal Deodorant

With over 3,000 reviews, this deodorant is making it easy for me to finally make the switch from those nasty big brand products that are filled with all sorts of not-so-good-for-you stuff. This deodorant’s natural blend of things like coconut oil, shea butter, cocoa butter, pure vitamin E oil, and the ever-trendy charcoal is a welcome change great for sensitive skin. “Learn

I’ll Bet You Can’t Guess What This Bag Does From The Picture

Any new working mom knows the struggle of carrying multiple bags filled with everything you need for the day. It’s a chaotic mess. And usually an ugly one at that! Solve all the struggles at once with this expertly designed, vegan leather diaper bag. That’s right: a diaper bag that looks like it belongs on the runway. It’s easy to clean and is packed with awesome features like an insulated bottom for storing bottles, matching changing pad and stroller straps, and a whopping 11 functional pockets. “Learn

This Baby Bottle That Will. Not. Spill.

Oh no. They’ve tossed it across the room again. It’s spilled. There’s a mess. I’m out. I’m done. I need a nap. All too familiar. Avoid that whole drama with this leak-proof, spill-proof bottle with wings that babies can hold on to and smart features like a weighted ball inside, a small change that can make all the difference. “Learn

This Natural Conditioner That Will Cure Dry Hair

Our scalps are dry. That’s a problem. Solution? This natural conditioner that has natural ingredients like coconut milk and aloe vera that are packed full of moisturizing goodness. Bonus: it works on all hair types! “Learn

This Foot Cream That Oprah Loves

Yes, THAT Oprah. (Is there another?) This brand was featured on her coveted Favorite Things list and this foot creamis the best entry into that world! Made to make your feet smooth as all get out, this cream is naturally antibacterial, antifungal and antiseptic! framed photos for creative effect. Simply massage it on in the mornings and at night and you’ll be walking on sunshine soon! “Learn

This Sweet and Tangy Sauce That’ll Have Your Mouth Watering

A favorite in DC, where the food is shockingly delicious, this Capital City Mambo Sauce is great on Every.Single.Thing. Don’t just trust me, they’ve been featured in The Washington Post, Buzzfeed, Thrillist, Refinery 29, Complex, The Kitchn, Black Enterprise, and much more. Plus they’ve got 400 5-star reviews…That’s a lot of mouths. “Learn

Yes, ANOTHER Shark-Tank Favorite

What can I say? Shark Tank has some awesome products. The Cut Buddy is a hair shaping tool that’ll get every haircut, shave and trim-up in perfect shape. Get it for everyone in your life that has a beard. Or hair. “Learn

This Luxury Nail Kit That’ll Groom You Right Up

Made from high-quality surgical steel, this 10 piece nail kit is not like the rest. It comes in a 100% genuine soft leather carrying case and is modeled after surgical tools, with physicians designing the tools themselves! “Learn

This Children’s Shampoo With The Slogan “Children Are Always Beautiful, Naturally”

I could talk about how great this shampoo is but don’t even take this one from me, I couldn’t say it any better than this: “I stumbled upon Cara B while researching natural kid/baby products and realized they seem legit with the “all natural” claims. I decided to start with the Shampoo/wash and tried it out as soon as it arrived. Hallelujah! It smells great, works great, does what it says. I’m ordering one of the bundles next so I can try the other three products and will let you know what I think later. In the meantime, this shampoo/bodywash is a keeper!” – travelnista “Learn

This Setting Powder That Really Works

If you’re wondering why your makeup keeps running, it’s because you don’t have this incredible setting powder. Setting powder helps you hold your foundation in place while preventing it from rubbing off during the day, which means your makeup can stay on longer. Best part; it’s also totally cruelty-free. “Learn

This Shampoo Bar That’ll Totally Change The Way You Shower

If you’ve never tried a shampoo bar, now is the time! This natural shampoo bar is made from neem and tea tree to smell great and leave your scalp refreshed. “Learn

Speaking of Charcol, This toothpaste Is An All-Natural Alternative to Regular Toothpaste

Dirt Don’t Hurt Toothpaste works to basically completely heal your mouth. It’s made from 100% natural ingredients like clove and peppermint and manages to fight plaque, eliminate bad breath and white teeth all at once! “Learn

This Subscription Box Tailored Towards Women of Color

The Cocotique box is chockful of travel and full-size products meant for women of color. It’s got great ratings and promise 5-7 awesome products ranging from all sorts of things like haircare, skincare, and self-care. All the cares. “Learn

This Coffee-Table Photography Book That Everyone Needs

This powerful and fascinating book is full of unique historic representations of Black culture that author Deborah Willis, a MacArthur Fellow and professor of photography and imaging at New York University‚Äôs Tisch School of the Arts, hand-picked from this largely forgotten Smithsonian archives. “Learn