Amazon products have been gaining a lot of popularity online over the past year, thanks to social media platforms such as Instagram and TikTok, where users are often found showing off their newly discovered items to the masses. And it’s no surprise there’s a wide variety of items that have gone viral, as Amazon has some incredible bestsellers just waiting to be discovered. But even after flicking through video after video of content, you might be left wondering where you can actually find these items that have become so popular.
That’s why we’ve compiled a list of thirty-seven of our famous finds that have gone viral online. In the list, you’ll find everything, from a clock that doubles up as a mirror, to a face oil that works miracles. No matter what you’re looking for, we’re bound to have something that catches your eye. Take a look at some of the internet’s favorite products below…
A Hair Protector To Give You Salon Quality Shine
Olaplex has been plastered all over social media, TikTok users have been racking up millions of views showing the results of the haircare range. With Olaplex’s hair perfector treatment, you can expect to see results after the first application, and many reviewers have shared that their hair is healthier than it’s ever been.
One shopper wrote: “My hair’s texture has completely changed. It’s silky, shiny, and feels so much stronger. This is from first use. I have blonde hair which is highlighted every 3 months and I have used so many products to keep my hair in good condition but this tops them all so far. I don’t often write reviews but I felt compelled to with this.”
This Chemical Exfoliant Will Tackle Those Pesky Blackheads
When it comes to our skin, we’re always on the lookout for miracle products, but there aren’t that many on the market that can tackle a variety of skin problems in one bottle… that was until Paula’s Choice came out with their liquid exfoliant. This wonder elixir targets 7 problem areas we all struggle with, and thanks to people raving about the product online, we know it works wonders!
One impressed customer wrote: “As someone who is a bit of a skincare addict I highly recommend this product! Especially if you have troublesome acne-prone skin like me. I use this every other night in between using Paula’s choice retinol cream. It is also fantastic when you get a spot and need it to be gone ASAP!”
This Is A Must Have In Your Skin Care Regime
By now, we’ve all heard of CeraVe and the amazing benefits it has for the skin. If not, all you need to know is it contains ceramides and hyaluronic acid, to care for and protect your skin, leaving it clean and hydrated. This product range is perfect for anyone who suffers from dryness, as it helps keep skin moisturized without feeling oily.
One reviewer wrote: “Loved this, my skin is extremely dry so it’s good this cleanser has hydrating properties. I have switched to CeraVe products and within a few days, I have noticed my skin begin to clear. Love this product, would highly recommend it.”
Everyone Needs To Try This Cleaning Paste
After all the BBQs we’ve had this summer, your pots and pans are bound to be calling out for some deep cleaning, and The Pink Stuff is exactly what you need to get the job done. This cleaning paste targets stains and rust that can build up on your surfaces over time, and the best part is you can use it on a variety of surfaces to give them a new lease of life!
One shopper wrote: “This stuff is amazing! Bought a recommendation from a friend who uses this stuff as a cleaner in a college. I was going to change my rusty towel rail because it was old and rusty. Used this and it’s literally brand new again!”
Say Goodbye To Your Peach Fuzz
If you want to make your makeup appear flawless, then you need to start with your skin. These dermaplaining blades are perfect for getting rid of those unwanted hairs and built-up dead skin, and can even be used to shape your eyebrows!
One shopper wrote: “I’m a makeup artist and kept hearing from others about dermaplaining how it makes the makeup look better and skin glowy and decided why not, let’s try it! And I’m so impressed! I wish I had a picture as I was using the tool of how much white peach fuzz came off in small strokes!”
An Eye Cream For A Multitude Of Issues
This all-in-one eye cream targets the first signs of aging, focusing on under-eye circles, puffy eyes, sagging skin, and wrinkles. It’s a great choice for anyone with sensitive skin, as all the ingredients are natural and contain no artificial fragrances.
One customer wrote: “Incredible product! Still cannot believe what a difference it has made in the lines and wrinkles around my eyes. I use it twice a day and actually use it for my entire face and my neck. My skin feels so soft, and lines are disappearing.”
Give Your Feet Some TLC With This Foot Pack
Everyone suffers from cracked heels and dry skin on their feet every now and again, but often we’re more focused on other parts of our body that we totally neglect our feet. This pack of 2-foot peel masks does exactly what it says on the tin, you’ll be showing off your silky smooth tootsies in no time!
One customer shared: “I finally decided to spend the money on these and IT WORKED well beyond what I expected!!! Don’t go with any other brand. These are great! I went from coarse, sandpaper heels to brand new soft sensitive skin. I am amazed.”
This Facial Roller Will Relieve Tension
You might associate muscle tension with certain areas of the body, such as the shoulders, or your back. But your face has over forty muscles, and we actually hold a lot of tension there without realizing it. This is why the jade roller and Gua Sha tool are perfect for relaxing the face, and it even helps with fine lines and wrinkles!
One shopper wrote: “I love this product. You must include this as part of your daily face cleansing and moisturizing regimen. I use the roller after I apply my toner and vitamin c treatment. I use the gua sha to apply my moisturizer and massage my face and jaw and hairline. I have been using this for almost 3 weeks and have had minimal acne outbreaks.”
Improve Hair Growth With This Scalp Massager
Things like dandruff and built-up oils on the scalp can hinder any chance of growing out your hair, which is why this silicone scalp brush is the perfect purchase. You can use it to massage your scalp when it’s dry, to increase blood flow, or as a scalp cleaner to work your shampoo deep into the roots of your hair.
A skeptical reviewer wrote: “I am pleasantly surprised. I have scalp psoriasis and was worried that the “soft” bristles wouldn’t be soft enough, or not sturdy enough to comb out the flakiness. It doesn’t hurt my psoriasis at ALL and actually feels great. My scalp feels cleaner than ever, I’m going to use this every time I wash my hair!”
Get Rid Of Oily Skin On The Go
Oily skin can be the bane of your existence, especially when powder or blotting paper doesn’t seem to fix it. Well, Amazon has exactly what you need; they’re selling Revlon’s face roller made out of volcanic stone that instantly tackles your oily areas for an instant shine-free face.
One customer wrote: “This rolling device is like pure magic. Or voodoo?! You simply roll it around your oily areas and BOOM the oil magically vanishes into the ball never to be seen again! This is an item that #tiktokmademebuyit for sure!”
Everyone Is Obsessing Over These Gold Hoop Earrings
Gold hoops will always be in style, and these are perfect for anyone who doesn’t want to pay the extortionate price for real gold hoops, but is still after high-quality earrings. These are also hypoallergenic, so are ideal for anyone with sensitive skin. It’s easy to see why they’re an Amazon bestseller.
One reviewer wrote: “This is my third pair of Pavoi earrings. I wear them all the time and they never get discolored or hurt my ears. The gold plating is done really well. I get compliments all the time!”
This Moisturizer Does It All
This face moisturizer is perfect for anyone who suffers from overly dry skin, as it contains natural products that specifically target problem areas without making your skin oily. This cream can also be used as a primer before makeup and actually helps keep your makeup in place for longer.
One impressed shopper wrote: “Many have said this already, but this stuff is life-changing! My skin was getting dried out from a new retinol routine. I used this for the first time before bed and woke up with a GLOW, no joke. I’m addicted, and now use it every night after I cleanse and tone, and every morning beneath my sunscreen.”
This Alarm Clock Doubles As A Mirror
TikTok is going crazy for this modern alarm clock. It’s perfect for taking on vacation for doing your makeup or for just placing on your bedside table. You can even use it as a night light, as it has 3 brightness settings! It looks super smart no matter where you decide to put it.
One shopper wrote: “I had no idea I could love a clock so much! Beautiful design and love how slim it is. Keep it in my bathroom and it doubles as a night light if I have to get up in the middle of the night.”
This Is What You Call Mood Lighting
You can instantly change the atmosphere of any room in your house with these LED strip lights. With a whole host of colors and brightness settings, you’ll have so much fun exploring the moods you can create with this set.
One reviewer wrote: “This is my first set of led lights, and I’ll be getting more of them. They are fantastic I have to say. I have these in my kitchen and they look great when turned on. I like the remote aspect where you can turn them onto flashing etc. Overall very good lights.”
Deep Clean Your Pores With This Clay Mask
Everyone has been raving about this Aztec clay mask online, and after reading the reviews it’s not hard to see why. Made out of 100% calcium bentonite clay, it draws out impurities in your skin and will leave your pores feeling clean and less visible.
One customer wrote: “I purchased this product because of enlarged pores and the texture of my skin felt really rough. After using it three times this week there is a noticeable difference in the texture of my skin. It is very soft and smooth. I also had very tiny bumps on my forehead that have now disappeared. Also, my pores are no longer large and noticeable.”
This Moon Lamp Is A Must Have For Your Desk
This novelty moon lamp has been getting a lot of praise online. Not only does it look like the moon, complete with lunar craters, it also features sixteen colors that can be altered at the touch of a button. The smart wooden base looks perfect on any desk or nightstand.
One shopper wrote: “This lamp is amazing. Aside from the fact that it’s a 100% accurate 3D moon (!!!!!), it’s incredibly versatile for lighting purposes […] It’s perfect as a nightlight and illuminated the room enough that I can navigate easily, and it’s so soothing that I passed out into a deep sleep with it on.”
This Egg Cooker Makes 6 Boiled Eggs At A Time
Trying to figure out the timings to get the perfect boiled egg is hard, and now totally unnecessary, thanks to this egg cooker that makes a variety of eggs. Make hard, soft boiled, poached eggs, and omelettes in record time! Simply place your eggs in the convenient holders and press the start button. It will even tell you when they’re done by playing a tune. It really couldn’t be simpler.
This Primer Creates A Flawless Base That Will Last All Day
Some primers can make your face feel clogged or sticky, but not the e.l.f poreless primer. It contains squalene that will keep your skin feeling light and hydrated underneath your makeup. It also gives a smooth finish, creating a perfect base for makeup application.
One customer wrote: “This instantly melted my textured skin into a satin matte smooth surface. Definitely recommend this to people who struggle with textured skin or large pores.”
These Sunglasses Give Off Serious Retro Vibes
Vintage fashion is really coming back with a bang, and these sunglasses are the perfect accessory for anyone who wants to add a bit of spice to their closet.
One shopper wrote: “I love these glasses, they are thick and durable. I’ve had them for over a week now and I’ve had so many compliments already. They are a very stylish late 90’s early 2000’s vibe that I love and they pair well with everything in my closet.”
Get Smudge Proof Eyebrows With This Kit
Everyone is going crazy for soap brows, and with this kit, you can be sure to get the long-lasting fluffy brows of your dreams. You can use this kit to tame your brows or shape them, and they’ll stay in place all day.
One reviewer wrote: “Love this product, have used eyebrow gels in the past but this brow soap really keeps the hairs in place and gives me the fluffy brow look I’ve been trying to achieve with previous products!”
This Shacket Is Timeless
Now we’re approaching winter, we want to add some cold weather staples to our closets, and this flannel plaid shacket is exactly what we need to keep warm and stay stylish as we transition into the colder months ahead.
One shopper wrote: “I got true to size and it fits perfectly! You could size up for an oversized fit. It is super, super soft on the outside but not very soft on the inside. My roommate can’t stop borrowing it and I always get compliments! Just bought another color. Love it!”
This Face Oil Contains Turmeric
We all know that turmeric is an anti-inflammatory, but I bet you’ve never thought about using it on your face. This face oil totally changes the game when it comes to skincare, as it naturally fights redness, giving you a more even complexion while vitamin c gives your skin an added boost.
One reviewer wrote: “I have been using this oil for a few days now. It brightens my skin so beautifully. It also tones down my redness and just gives my complexion an overall beautiful clarity and suppleness!”
These Hair Claws Will Go With Any Outfit
I don’t know about you, but no matter what I do, I’m always losing my hair clips. This pack of 4 claw grips will make sure that never happens again, and the different colors go with any outfit. They’re also ideal for anyone with thick hair, as they’re wide enough to keep your hair up without being too tight.
One shopper wrote: “These claw clips are wonderful for any kind of hair. I have thick wavy hair and these do the trick to hold my hair back without pulling. They are gentle but sturdy. I love the color selection.”
You’ll Always Have The Perfect Bagel With This Slicer
There’s nothing more annoying than cutting your bagel, only to realize one side is thicker than the other. And let’s face it, we’ve all done it. But you’ll never have to worry about that happening again, thanks to this device specifically designed to cut your bagel into a perfect half.
One customer wrote: “This is such a fun slicer! It goes through the middle of the bagel perfectly and with little to no effort. It cuts like a breeze, is easy to clean, too. I have gone straight through 2 packages of Costco raisin cinnamon and plain bagels without having to stop & clean til I was done.”
This Chemical Peeler Will Leave Your Skin Feeling Super Smooth
The Ordinary is one of the top skincare brands in the world, and for a good reason. Their peeling solution has racked up some serious praise online for helping with the appearance of acne scars and hyperpigmentation on the skin.
One shopper wrote: “THE HOLY GRAIL!! It hasn’t even been a week of me using this product AND I’M SO HAPPY LIKE MY PORES ARE GONE, MY PIMPLE ARE BASICALLY GONE, MY ACNE SCARS ARE MINIMAL!! Like wow.”
This Little Lip Plumper Packs A Punch
We live in a time where lip injections and fillers are commonplace, but not everyone wants to go through the expensive and often painful procedures that can migrate over time. This lip plumping set is perfect for anyone that wants to get the same effect without the pain. Your lips will stay plump all day!
One reviewer wrote: “Lemme be real with you, I saw this product on TikTok and I wanted to try it […] It definitely does what it needs to do. I’m white, got small lips, and this plumped it right up IN A NATURAL WAY. I don’t look like a Bratz doll if that is a concern of yours.”
You Need This Mini Fridge For Your Serums
Anyone who has multiple serums scattered all over their dresser will benefit from this mini-fridge. Not only will it declutter your space, but it will also make your serums cool, giving you a refreshed feeling face in the morning.
One shopper wrote: “I bought this (in pink) to store my expensive/fragile skincare in my bathroom to increase the shelf life of the products. Especially for products containing vitamin c, which are useless once oxidized.”
This Makeup Brush Will Apply Your Products Like A Breeze
You won’t have to worry about streaks or stipple marks with this makeup brush, as the smooth bristles apply foundation and powders with ease, allowing the products to sit flawlessly on the skin, exactly how they’re meant to.
One customer wrote: “I kept seeing a brush line this advertised on Facebook so decided to order from Amazon instead. It blends extremely well (better than the other brushes I own). It’s become my go-to for foundation application.”
This Soap Is Super Cute
This product gained popularity on TikTok, with users sharing how to get the perfect flower pattern from this soap dispenser, and it didn’t take long for the videos to go viral. I mean you can’t be surprised, just look at that flower!
One reviewer wrote: “I will admit I first saw this soap on Tik Tok and thought that it would be a nice soap to try since I do seem to be washing my hands all the time these days. I was so excited when I received it to give it a try really just to see the pretty foam flower. I was very pleasantly surprised when I pushed down (twice) to get the foam to come out and not only is the flower cute but the foam is thick and luxurious and makes your hands feel totally moisturized after you wash them.”
You Can Wear This Anklet In The Shower
That’s right, this eighteen-carat gold plated anklet won’t tarnish, so you don’t have to worry about getting it wet. It’s light and sturdy and comes in a variety of lengths. The best part is, this anklet looks a lot more expensive than it actually is!
One shopper wrote: “Absolutely love this buying more of them I wear it every single day since I got it. I take showers with it and it has not tarnished at all.”
This Tumbler Can Hold Both Hot Or Cold Beverages
Having a stylish tumbler to hand is ideal for when you’re at home or on the go, and this one features a silicone sleeve, making it shockproof, so you won’t have to worry about it shattering or marking the table when you put it down.
One reviewer wrote: “I was looking for a water bottle that was both unique and comfortable. I was going through Amazon for what felt like hours when I finally stumbled upon this bottle. I immediately fell in love and purchased it. I was super excited when it finally arrived. I’ve received so many compliments and I’m constantly sending links to my friends of the product. I love this bottle!”
Your Chips Will Never Get Soft Again Thanks To This Bag Sealer
We’ve all put a big bag of half-eaten chips away, only to come back to them being soft and gross. Well, now you can reseal your bags so the next time you open them is like the very first time! These bag sealers are perfect for keeping your perishable food fresh for longer.
One customer wrote: “Such a cool product and for such a great price! I’m still getting used to the sealing part but it’s kind of fun to seal random snacks that are in my pantry and now I don’t have to worry about food getting stale!”
The Easiest Way To Slice A Watermelon
This set comes with a stainless steel slicer for making perfect watermelon cubes and a free melon ball scoop. You’ll never have to pay for pre-sliced melon again, simply insert the slicer into the halved melon and the mechanism will push each cube along the rod giving you perfect slices every time.
One Shopper wrote: “I randomly stumbled across this product idea while cruising YouTube and decided to give it a try. Suffice to say I am impressed. If you wanna cut up a melon ‘real fast’ for the family, this is the thing. It turns a tedious job into a very fast process.”
This Will Release All Your Aches and Pains
This mat contains small plastic acupressure points that when lying on it, relieves tension in your back muscles, by releasing endorphins that tackle the pain. This set also includes a pillow, perfect for anyone suffering from neck and shoulder pain.
One reviewer wrote: “I’ve had lower back pain off and on for years. I also get tension headaches. The first time I laid on this matter I loved it! I laid on it for about fifteen minutes and my headache was gone.”
These Sliders Feel Like Walking On Clouds
These super-cushioned sliders are perfect for people who don’t like the aesthetic of Crocs but still want comfort. You can wear these in the house or outside and the pillow acupressure soles will make sure your feet feel comfy all day, no matter how much walking you do.
One customer wrote: “I saw these on an Instagram ad and did some research before purchasing. In the ad they said it was great for tired feet and that it truly felt like walking on pillows, hence the nickname “Pillow Slides” and I was kind of hesitant but I liked the color and the model, so I bought them. Pleasantly surprised! These are wonderful!!!!!!!”
This Knitted Vest Sweater Is Perfect For The Cool Months Ahead
Sleeveless sweater vests are really coming back into fashion, and this Houndstooth design pairs perfectly with oversized shirts for a dressed-up look, or a white tee if you want something casual.
One shopper wrote: “I’ve been looking for this kind of sweater vest forever and I finally found the one. I’m very happy with the purchase. The quality is great, the fabric is very thick and heavy. Great for fall/ winter. I would recommend pairing it with a white button-down for a chic look.”
This Freckle Pen Will Suit All Skin Shades
I don’t care what anyone says, freckles are cute, and recently it’s become a trend to add faux freckles to your skin. Thanks to these pens, you can create authentic-looking freckles on your face, for a post-summer makeup look all year round.
One reviewer wrote: “I am honestly over the moon with this product and already repurchased. You really can’t go wrong here and I am thrilled to be out here living my best fake freckle life (but no one will know because of 10/10 realism).”