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Alex Rodriguez has announced he's launching a makeup line for men and the internet has a lot to say about it...

Now, it's safe to say Alex Rodriguez has had quite the career so far.

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The former professional baseball and third baseman is seen by many as one of the sport's most highly touted prospects.

And to date, he's is considered to be one of the greatest baseball players of all time.

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Of course, more recently, Rodriguez has been caught up in biggest celebrity relationship news in months - if not years.

His split from J-Lo...

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The pair met back in 2017...

From the get-go, it seemed like things were going very well between the loved-up pair.

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They were even engaged to be married!

The pair appeared to be happier than ever...

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But just a couple of months ago, news emerged that they had sadly "broken up."

Headlines across the globe claimed the pair had gone their separate ways.

Calling off their 2-year engagement.

At the time, it appeared to be fictitious....

And the pair eventually spoke out, saying the rumors were not true.

But just a few weeks ago...

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The pair announced that they have, in fact, broken up.

In a joint statement, the pair said:

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"We have realized we are better as friends and look forward to remaining so. We will continue to work together and support each other on our shared businesses and projects. We wish the best for each other and one another's children. Out of respect for them, the only other comment we have to say is thank you to everyone who has sent kind words and support."

Of course, we were all heartbroken about the news.

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And we imagine they were, too...

However, it seems that since the break-up, Alex has been keeping himself very busy...

So much so, he's decided to explore a new business venture.

Rodriguez has launched makeup for men.

And it's received quite a mixed response...

Rodriguez has teamed up with Hims & Hers, a beauty and wellness company in which he is an investor in.

It will be the brand's first makeup for men.

Sharing the news on Twitter, Rodriguez wrote: "Working with the @wearehims & @wearehers team, I wanted to create a product that solved an issue I faced every day. I realized as I was jumping from meeting to meeting, I needed something quick and easy in my routine to conceal blemishes or razor bumps."

"That's why I am excited to share a new @wearehims product - The Blur Stick. It's a convenient concealer specifically designed for men that can be used for skin imperfections. Check it out, I think you'll be surprised how often it comes in handy," he added.

The Blur stick is available in eight shades and made with ingredients including aloe extract, dog-rose oil, and jojoba seed.

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