Despite Barbie's problematic history when it comes to body image and lack of diversity, it seems as though things are starting to change.
And her latest youtube vlog, which addresses white privilege, has Twitter rooting for this new and improved Barbie.
Keep scrolling for the video that's gone viral...
This past week, Barbie has been laying down some serious facts that we could all do with learning...And her latest video surrounding the black lives matter movement has got everyone talking.
@fentytannies @swevenpjm Barbie out here teaching the kids the things their parents refuse to. They’ll be parents b… https://t.co/pf04IFCKW3— 🌈⟭⟬NADIYA⟬⟭💜⁷🌱 (@🌈⟭⟬NADIYA⟬⟭💜⁷🌱)1602094087.0
@fentytannies @hopealwayz_ im gonna show my kid barbie instead of that cinderella shit... actually no disney for my kid— AM⁷ vote on sma (@AM⁷ vote on sma)1602094073.0
@fentytannies Even barbie is speaking out about racism what's stopping some people— Ivy ⁷ (@Ivy ⁷)1602092694.0
@issahelina barbie gives me white ally at every march, rally, and protest vibes like i just know shorty would jump… https://t.co/eLJF34K8bP— k ⁷ (@k ⁷)1602093280.0
@fentytannies these barbie vlogs are so gooood,, I remember once I was feeling down and scrolling on yt I found one… https://t.co/zIrkF4Yqz4— sar⁷ (@sar⁷)1602093560.0
@fentytannies Maybe my kid can play with miss barb after all https://t.co/CMTOSYbAW7— eve (@eve)1602094696.0
@fentytannies ngl this touched me. where was this barbie ten years ago?— wills | rina au 🍒 (@wills | rina au 🍒)1602094894.0
@fentytannies @CarmenKingy Its good that they made this so little girls and boys can understand and be aware of wha… https://t.co/NFXCyA8GvK— Animal😂🤣 (@Animal😂🤣)1602096648.0
@fentytannies not barbie understanding racism and taking better than any teacher could— ᴮᴱaj⁷ jimin’s gatekeeper☀️ (@ᴮᴱaj⁷ jimin’s gatekeeper☀️)1602098025.0
Although Barbie hasn't always been viewed as the best role model, in fact, she's had a pretty problematic history.The Barbie Doll is one of the most iconic children's toys, with the blonde-haired, blue-eyed figurine dating all the way back to 1959.
Barbie was first brought to life by Mattel co-founder, Ruth Handler.Ruth felt inspired after she noticed her young daughter, Barbara, playing with makeshift paper dolls.
She decided to give these paper dolls a little more life...And thus designed a 3D doll, suitable for young girls far and wide to play out their dreams with.
Ruth pitched the idea of Barbie around the premise of inspiring young girls..."My whole philosophy of Barbie was that, through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has choices."
And, off this premise, Barbie went from strength to strength.To date, it is estimated that over a billion varieties of the Barbie doll have been sold across 150 different countries - This makes her the most successful fashion doll to ever exist.
But, despite Barbie's popularity...And Ruth's pro-feminist philosophy when creating the doll, there have been many issues surrounding the fashion figurine.
Mattel has long promoted Barbie as a progressive and modern woman...And they have given her a variety of impressive and aspiring job roles, such as scientist and doctor, in the process.
But there was still an ongoing issue regarding Barbie's image...And no amount of impressive job titles would change it.
Let's start with the obvious...Barbie has consistently had a ridiculously unattainable appearance that seriously lacks in diversity.
Her shiny blonde hair, those sparkling blue eyes...And her minuscule cinched waist all contribute to a rather unrealistic beauty standard amongst young girls.
And, in recent years...The doll has been put under more and more scrutiny regarding her undiverse and, quite simply, unrealistic appearance.
Beauty standards amongst women has changed drastically in the last decade...And this has ultimately put a strain on Barbie's iconic, yet obviously overdone blonde-haired and blue-eyed aesthetic.
People have been calling to see a more diverse Barbie.And the doll's manufacturer, Mattel, clearly under pressure, has been working hard to broaden their diversity range amongst the dolls.
Barbie is now available in a range of different ethnicities...And a range of different, yet realistic, body shapes that represent all types of women.
The doll even caters to a variety of different religions.Muslim women far and wide rejoiced when the hijab-wearing Barbie was unveiled in 2017.
And, last year, the first Barbie doll featuring a disability was unveiled."Barbie in a wheelchair" and "Barbie with a prosthetic leg" were added to the Fashionistas range in February 2019. Kim Culmone, Vice President of Barbie Design, told Teen Vogue that one of the most frequent requests Mattel received was for a doll in a wheelchair. So, the company worked alongside people with disabilities to bring the dolls to life in the most accurate way possible.
These unique dolls were a hit...And they became the 2 best selling Barbie Fashionista dolls last year, the company claimed.
This boost in diversity has proven to work wonders for Barbie...And she isn't slowing down anytime soon.
This past week, Barbie uploaded a video with her friend Nikki to her Youtube channel, discussing a hot topic on all our minds recently, the Black Lives Matter movement.Barbie has a YouTube-style vlog that reaches over 9.7 million subscribers and is run by the official brand.
It always seems to be trending on TikTok and Twitter, due to its witty content and views on important subjects.In her most recent video, she starts by addressing the importance of the BLM marches and the movement in general, saying, "this stuff isn't easy to talk about, which is exactly why we have to talk about it."
Nikki then takes the stage to talk about what she's experienced as a black woman, that white people just wouldn't have to tolerate.She talks about 2 different occasions where she has had to deal with racism, in a way that children and adults alike will understand. And discusses a time where she scored high on her french exam, resulting in her teacher telling her she "got lucky." And another where Nikki and Barbie were selling stickers on the beach only for Nikki to be stopped by security 3 times, while Barbie got away with it.
When Barbie asks, "Why didn't you stay in the [French] club and prove him wrong?"Nikki explains, "Usually when I talk about these things, people make excuses. They say things like, 'Well, maybe you should have had a permit for selling on the beach.' But those are just excuses. People did these things because I was Black, and they made the wrong assumptions about me."
Barbie seems totally shocked by Nikki's stories...They both explain white privilege isn't just being handed more opportunities, but also not having to "prove people wrong" or defend yourself before you've been given a fair chance.
Barbie agrees that white people don't receive those same negative assumptions...And says, "That's not fair, because that means that white people get an advantage that they didn't earn, and Black people get a disadvantage that they don't deserve." What a statement.
Nikki notes that the best thing people can do is "listen" and "be supportive." As well as supporting the movement.Addressing these topics on a kids' channel is the perfect place to start teaching and explaining these often overlooked but essential subjects.
Check out the video below...
now why is barbie spitting facts https://t.co/huT7O0NH5M— k ⁷ (@k ⁷)1602092310.0