Want the best beauty products, but don’t have time to do the research? Let me do it for you! I cruised around Amazon looking for the highest-rated hair, makeup and skincare products. There’s SO MUCH to choose from. After careful consideration, I narrowed the list down to 37. These items sell the most, have the best reviews, and appear in the most wish lists. I think you’ll like them!
There’s this liquid eyeliner by Lady Gaga’s Haus Laboratories, which buyers rate 4.6 stars. And this beautiful set of makeup sponges with case that buyers rate 4.8 stars. Or the 4.6-star micellar water that’s won 29 beauty awards. Whether you’re looking for haircare, skincare or makeup, these 37 beauty picks are sure things. (I should know. I already own half of them.)
These Lips Balms Are Insanely Cute, Come in Delicious Flavors and Moisturize With Organic Ingredients
These 100% organic lip balms use natural ingredients like sustainably-sourced shea butter, beeswax, and nourishing coconut and jojoba oils. Choose from strawberry sorbet, apricot, tropical mango, chamomile, honey, sweet mint, and vanilla bean. More than 8,000 buyers rate these 4.6 stars.
This Volume-Building Mascara Comes in Classic Colors and Vibrant Pops of Fun
I want to try the cobalt blue version of this volume-building mascara. It looks amazing! Whether you’re in the market for something different (like blue, green, or violet) or something classic (like black or brown), this affordable, bestselling mascara has you covered. “This mascara will make your lashes look long and beautiful,” says Amazon reviewer Jen025. “The definition and the length it gives me is amazing,” says reviewer Karen T. Allen. And reviewer Merry Sunshine, who’s sporting that cobalt blue color I’m dying to try, says, “I am madly in love with this product.”
This Three-Pack of Face Serums Includes Hyaluronic Acid, Retinol and Vitamin C
More than 32,000 Amazon buyers rate this three-pack of anti-aging face serums 4.5 stars. And I can chime in and say I love them, too! I bought this set several months ago after reading all the great reviews. Amazon buyer MB says “These little vials are absolutely great. Hard to believe you can get this quality and effectiveness of skincare products for such an affordable price.”
Get 20 Premium Velvet Scrunchies for Only $11.99 — and They’re Rated 4.7 Stars!
It’s rare that a product priced this amazingly is also a stunner on quality, but this 20-piece collection of velvet scrunchies is that kind of fabulous. 1,600 Amazon reviewers rate these scrunchies 4.7 stars. They say these scrunchies are soft, durable, and come in vibrant colors. (Uh oh. I’m feeling the urge to add them to my cart.)
This Is the World’s #1 Dry Shampoo, and It Comes in So Many Scents and Colors
Refresh your hair between showers with this bestselling dry shampoo. This one is in the original clean-and-classic scent, but you can choose from a huge array of other options as you scroll the Amazon page. There are even dry shampoo formulas with a slight color in them, giving you twice the freshening effect.
These Premium Synthetic Makeup Brushes Are Soft and Shed-Free
You get 16 beautiful makeup brushes in this set — in your choice of rose gold, champagne gold, green or purple. “These brushes are perfect. I can’t state that enough,” says reviewer Anna. Buyer Zara, who’s a professional makeup artist, calls these a “must-buy.”
This Buyer-Fave Castor Oil Is Great for Stimulating Growth of Eyelashes and Eyebrows
Did you know castor oil could help stimulate the growth of eyelashes and eyebrows? I didn’t! This two-ounce bottle of organic castor oil comes with brushes for use on brows and lashes. It’s rated 4.4 stars by more than 4,000 reviewers.
This Loose Face Powder Is Among the Highest Rated on Amazon
With more than 13,000 4.4-star reviews, this face powder is a home run. “It smells amazing! No flashback and it blends very well!” says reviewer Cici Cway. “This way outperforms the Laura Mercier powder and is 13% of the cost,” writes buyer AlexisJulian.
There Are So Many Pretty Colors to Choose From in These NYX Eyeshadow Palettes
I’ve got the Brights version of this eyeshadow palette, and the colors are to-die-for! If you want something a little more suited for daily use, the Cool or Warm Neutrals palettes are a great choice. The Smokey and Highlight palette looks amazing, too! Each palette has 16 different colors to play with — some matte, some satin, some glitter. Buyers rate these 4.5 stars.
Get Curvy, Flirty Lashes With This Buyer-Fave Eyelash Curler
This sleek silver eyelash curler comes with three silicone replacement pads. Silicone pads are hypoallergenic and won’t crimp or stick to lashes. Reviewer Kris calls this the best eyelash curler she’s ever purchased. “My lashes stay lifted all day,” she says. Reviewer KirstiniVP says this curler is great for deep-set eyes, and PickyShopper says it’s ideal for getting those long outer lashes that can be hard to curl with other models.
This Liquid Eyeliner Is a Premium Beauty Fave With a 4.6-Star Rating
Amazon buyers love this liquid eyeliner from Lady Gaga’s beauty brand Haus Laboratories. Choose from two colors and from matte or demi-matte formulas. It dries quickly and glides on easily without smudging or pulling. “Gaga’s Eye-Lie-Ner remained flawless until I came home at the end of my 8-hour shift and took it off,” says reviewer K. Griffin.
This Exfoliating Facial Brush Comes With Two Brush Heads and Is Rated 4.5 Stars
A dermatologist designed this exfoliating facial brush to boost your cleanser’s performance for a deep clean. Reviewer Teaco says it’s “very gentle and great on sensitive skin.” Buyer Kristal calls it a game-changer.
Get Rid of Peach Fuzz With This Powerful Little Hair Removal Tool
Amazon reviewers rate this hair removal device 4.4 stars. It’s battery-powered, has a pivoting head, and is lighted so you can easily see all those tiny hairs. Best of all, it’s painless to use! “Have tried other brands of hair remover tools for peach fuzz on face, this one outperforms them all,” says buyer Heather Platzner.
This Bestselling Micellar Water Is a Hypoallergenic Skin Cleanser and Makeup Remover
I bought some of this micellar water myself because of all the rave reviews. It scores 4.6 stars and has won 29 beauty awards. Choose from formulas for sensitive skin, dry skin, oily skin, dull skin, and waterproof makeup.
This Ultra Glued Styling Gel Offers Unbelievable Hold at an Unbeatable Price
Almost 15,000 Amazon buyers rate this ultra-glued styling gel 4.5 stars! It offers an all-night hold that isn’t sticky or flakey and can easily be washed out with shampoo. Many reviewers note it works great for styling and securing wigs. Reviewer Nobucandleco says it’s by far the best gel they’ve ever used. “It lays your edges down no matter what your hair type is. And it doesn’t flake throughout the day either.”
Amazon Buyers Rate This Ionic Hairdryer 4.7 Stars! Choose From Five Cool Colors
This salon-performance hairdryer uses ceramic technology and conditioning ions to protect your hair from damage and increase shine. It’s got an ergonomic design, five color options, and comes with concentrator and diffuser attachments.
Deep Condition and Hydrate Your Hair With This Therapy Session Hair Mask
This hair treatment mask gives you softer, silkier, and healthier hair. Argan oil feeds your locks with vitamins & nutrients, while plant protein delivers anti-breakage benefits. Amazon Reviewer Marta calls this hair mask her new holy grail. “Makes my hair silky and soft as soon as I apply it.” Victoria Chartrand says it’s her favorite hair mask of all time.
This Amazon Buyer-Fave Curling Wand Gives You Natural, Beachy Waves
There’s no clamp on this tapered curling wand. Just wrap your locks around it and hold them in place for curls that vary just a bit in width from the base to the ends. This gives you a natural, modern look. Choose from two barrel widths depending on your hair length and desired look. More than 11,000 Amazon reviewers rate this curling wand 4.5 stars.
This Root Cover-Up Spray Erases Grays in Mere Seconds
You’ve probably seen those TV ads for Magic Root Cover-Up, starring Eva Longoria. Well, they’re not just hype. Buyers really do love this stuff. It comes in at least eight different colors. Just spray it on your roots to freshen-up your look.
Slow the Effects of Aging With This Nutrient-Packed Face Moisturizer
One of the most popular skincare products in stores is the Revitalift moisturizer, which combines pro-retinol, hyaluronic acid, and vitamin C to firm and brighten skin. “I saw a striking difference in how my skin looked, even after the first use,” says reviewer Rebecca Gavin.
This Eyeshadow Palette by Lady Gaga’s Haus Laboratories Is Rated 4.7 Stars
The 10 colors in this luxurious eyeshadow palette range from warm pale peach and rose gold to cool plum and deep black. There are matte, metallic, shimmer, and sparkle finishes. The shadows are silky smooth, and blendable — and designed to complement every skin tone.
Minimize Pores and Smooth Skin With This Buyer-Fave Makeup Primer
This Poreless Putty Primer is being talked about all over social media and rates 4.4 stars by more than 14,000 Amazon buyers. It’s got a smooth, velvety texture that glides smoothly over your skin, creating a poreless effect and the perfect palette for your makeup. “This primer is beautiful, light, and makes your skin glow,” says reviewer Legally Red. “…it works so much better than a lot of high-end primers.”
Buyers Love This Anti Aging Face Moisturizer Cream With Collagen
Get smoother, younger-looking skin with this collagen moisturizing cream. More than 16,000 Amazon buyers rate this cream 4.4 stars. “It’s a rich cream that absorbs nicely into the skin and leaves it glowing without any greasiness,” says reviewer Stephanie. Buyer DMC says, “it’s the best for making your skin look silky smooth, fills in fine lines, and gives mature skin a lovely dewy look.”
This Matte + Poreless Liquid Foundation Is the Solution to Oily or Shiny Skin
Choose from tons of shades in this medium-coverage liquid foundation that offers a smooth, poreless look with a matte finish. One Amazon reviewer calls it the “Holy Grail” of foundation. Another says, “it doesn’t settle in wrinkles, and it has great coverage… not too heavy and not too light.”
Shape and Fill-In Your Brows With This Bestselling Eyebrow Definer Pencil
This eyebrow pencil has a slanted tip, which allows you to make more natural, hairlike strokes. On the other end, there’s a spoolie you can use to brush your brows into place and blend the color within them. Almost 45,000 Amazon reviewers rate this pencil 4.4 stars. Choose from several colors to match your natural shade.
This Is the Under-Eye Concealer That Everyone Is Talking About: A #1 Amazon Bestseller
Ok, I’ll admit it. I just bought three of these Instant Age Rewind concealers: one neutralizer, one highlighter, and one in a shade to match my skin tone. I’ve used them before, and like other buyers, I love them. “Thumbs up from a total snob,” writes reviewer Sarita. “This covers dark circles or discoloration very well with just a little product,” says reviewer Chantelle. More than 60,000 Amazon buyers rate this concealer 4.4 stars.
This Facial Steamer Is Like a Personal Spa in Your Home: Comes With a Blackhead Removal Tool Kit
Unclog pores and rejuvenate your skin from the comfort of home with this nano ionic facial steamer. It comes with a five-piece blackhead extractor kit. “It’s a nice quality machine that delivers steam within 40 seconds, and it has ultrafine particles of steam for better moisture absorption by the skin,” says reviewer Sandy P. “Great price point for a quality device!”
This Light, Moisturizing Water Gel With Hyaluronic Acid Is a Consistent Buyer Fave
“This stuff is like giving your face a huge drink of water,” says one Amazon reviewer. Neutrogena Hydro Boost, which I use myself, goes on light and cool, leaving you hydrated without feeling greasy. More than 35,000 Amazon reviewers rate this moisturizer 4.6 stars.
This Amazon Buyer-Fave Eyeliner Has a Rich Creme Formula and Is Smudge-Resistant
Quality doesn’t always cost more. This L’Oreal Paris Infallible eyeliner is affordable, comes in several colors and is rated 4.6 stars. It has a built-in sharpener and smudger. The high-impact color is formulated to last up to 16 hours.
Have a Warm, Tropical Glow, Even in the Middle of Winter, With This Murumuru Butter Bronzer
This highly rated murumuru butter bronzer is from Physicians Formula, a company that designs its products for sensitive skin. You can expect high-quality hypoallergenic and natural ingredients. While getting a sun-kissed glow, you’re also nurturing your skin with essential fatty acids and pro-vitamins that soften and moisturize.
These Makeup Applicators Are Beautiful and Do a Great Job: Get 5 Sponges Plus a Case
Made of latex-free foam, these makeup sponges are designed for smooth foundation application. They’re rated 4.8 stars by Amazon reviewers. Buyer Missy says, “As for the quality of Real Techniques sponges…I won’t ever use anything else.”
This ColorStay Ultimate Suede Lip Color Is Moisturizing and Vibrant
Choose from all kinds of beautiful colors in this suede-like lipstick that more than 11,000 Amazon buyers rate 4.4 stars. It’s infused with shea butter, aloe, and vitamin E to make it ultra-hydrating and soft. Among the luscious shades are nudes, browns, reds, corals, pinks, plums, and berries.
Scrub Those Pores Without Irritating Your Skin With These Silicone Face Brushes
These little silicone face scrubbers are Amazon bestsellers, rated 4.5 stars on almost 30,000 reviews. Choose from several colors and package sizes. They have a handle on one side and soft bristles on the other. The massage wave points will help gently clean your pores, remove blackheads and wash away face oil. One reviewer, a licensed esthetician, says these are gentle enough to exfoliate his skin without irritation, whereas most other exfoliants cause him eczema or psoriasis flares.
Hyaluronic Acid Hydrates Your Skin, and This Is One of the Highest-Rated and Most Affordable Brands
I’ve got a bottle of this hyaluronic acid at home right now. I learned about it in an online article much like this one, and I was shocked by how affordable this serum is compared to other brands. More than 10,000 Amazon buyers rate it 4.3 stars.
Swipe This Butter Gloss on Your Lips for Instant Beauty
You can’t say enough good things about this bestselling butter gloss. It’s like a mix between lipstick and lip gloss and comes in countless colors. Almost 25,000 Amazon buyers rate this butter gloss 4.5 stars. Reviewer Katie calls it the best-value gloss for your money. “They have a great variety of colours that are both modern and timeless,” she says.
This Exfoliating Body Polish Earns 4.7 Stars From Nearly 13,000 Amazon Reviewers
Remove dull, dry skin with this exfoliating body polish that nourishes with 1/4 moisturizing cream. It’s got a whipped texture and a delicious scent of crushed macadamia and rice milk. Reviewer Sally H calls it a must-have. “Each use of the body polish has my skin feeling like silk, and the smell is to die for!!” she says.
Amazon Buyers Adore This Eau de Parfum Shimmer Spray by Sarah Jessica Parker
This eau de parfum spray is called Lovely — and that’s exactly how it smells. It’s a blend of mandarin, rosewood, lavender, apple martini, and bergamot. More than 10,000 Amazon buyers rate it 4.5 stars. Reviewer Lorna describes the scent as “fresh and sweet,” saying it’s her absolute favorite fragrance of all time.