We all have our individual gripes with Apple and their way of doing things, but the country of Brazil has gone to a whole new level!
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Over the last twenty years, Apple has become a leading figure in the tech market, despite facing some controversy.
From removing the iconic home button to getting rid of the headphone jack, Apple has seen its fair share of fuss.
However, the latest drama is a step too far for the government of Brazil. So, they have prohibited Apple from selling iPhones in the country until they put the chargers back in the boxes.
Apple began not including a charger with the iPhone 12 in 2020, and subsequent releases have continued the practice.
The Ministry of Justice and Public Security released a statement that accuses the tech brand of “refusing to sell a complete product through discrimination against the consumer and transferring responsibility to third parties.”
Alongside the ban, they have also imposed a fine of R$12,275,500 (about $2.3 million USD).
The statement also warns of “even more severe punishments” if Apple fails to comply with the demands.
Apple has spoken out in relation to the drama, via Reuters: “We have already won several court rulings in Brazil on this matter and we are confident that our customers are aware of the various options for charging and connecting their devices.”
Apple’s reported justification for moving away from including chargers in the box is to benefit the environment.
Just a day after Brazil’s announcement, the tech company released details of their new rafts of iPhones and Apple Watches.
What do you think?