In homage to all of Colin Kaepernick's work for social equality, Ben and Jerry's have released an all-new ice cream flavor dedicated to him.


He's given it all up to be where he is today...

Colin Kaepernick famously sacrificed his career as a successful NFL player in order to fight for what he believes is right.

And even though it's been a tough ride...

He is now getting the positive recognition he deserves.

Ben and Jerry's have decided to honor his legacy in the best way...

With his own ice cream flavor, of course! You'll want to see this one, ladies and gentlemen. Keep scrolling to have a look...

Now, Kaepernick's movement all started with taking "The Knee."

In 2016, during the 49ers third preseason game, the quarterback-turned-activist began kneeling during the US national anthem prior to games, rather than standing as is customary.

He knelt during the national anthem in protest of police shootings of African-American men and other social injustices faced by black people in the US.

via: Getty

Speaking in an interview in 2016, Kaepernick said: "To me, this is something that has to change, and when there's a significant change and I feel like that flag represents what it's supposed to represent and this country is representing people the way that it's supposed to, I'll stand."

He constantly emphasized that his kneeling was a sign of respect.

Kaepernick later said that he "couldn't show pride in a flag for a country that oppresses black people and people of color." He opted for kneeling over sitting, however, as a sign of respect for the men and women who fight for the United States.

Kaepernick's actions inspired others...

His teammate, Eric Reid, soon began to kneel beside him, alongside other teammates such as Antoine Bethea, Eli Harold, Jaquiski Tartt, and Rashard Robinson.

The NFL's response, however, wasn't so positive.

Initially, the NFL released a statement claiming that players were only encouraged, and not required, to stand during the national anthem.

But, in 2017, Kaepernick became a free agent.

No team would offer him a contract, and, in October of that year, he filed a grievance against the league, accusing team owners of colluding to keep him signed.

Yet players still continued to kneel.

After Kaepernick's attorney stated that "athletes who protest peacefully should not be punished", public backlash mounted until team owners declared that all team personnel on the field must "stand and show respect for the flag and the anthem."

This announcement caused even more outrage...

If any team members were caught kneeling during the anthem, the team would be fined and the decision would be upon the team leader whether or not they punish that particular player. This did not sit well with the players, nor did it with the rest of America.

Kaepernick was then used as the face for Nike's "Just Do It" campaign... Vey fitting.

For the thirtieth anniversary of Nike's "Just Do It" campaign in September 2018, the athlete was used as the frontman of the global phenomenon, along with the headline: "Believe in something. Even if it means sacrificing everything."

As time has gone by, Kaepernick has had a flurry of support from thousands of people all over the world...

Which is clearly growing, as Nike's latest collaboration with the former quarter-back sold out almost instantly.

Kaepernick has undeniably become the leader in the fight for racial justice...

And has continued to make sacrifices in order to keep pushing forward.

And recently, Ben and Jerry's have commended him for his work in the best way.

The progressive ice cream brand has already repeatedly voiced its support for Kaepernick and the Black Lives Matter Movement.

But even before things got intense earlier this year...

They have always voiced their support for social justice and a lot of people seem to forget that they've not just "hopped on a trend." The company has been consistent with its beliefs and continues to educate its fans with the help of its desserts.

Back in 2016, they released a flavor called "Empower Mint."

The company described it as "the minty, fudgy, creamy flavor packed with an empowering message about our democracy" because "everyone deserves to have a voice." With the release of the ice cream, they urged everyone to "Take your power back. Raise your voice. Join us in the fight for a democracy that works for everyone and puts people first."

And who could ever forget about "Justice ReMix'd?"

This bad boy brought that extra spice to our desserts while bringing the fire to the fight for equality. It's just what we needed.

And, of course, the latest flavor to add to the collection is in homage to Colin Kaepernick.

Titled "Change the Whirled," the exclusive non-dairy ice cream flavor is packed full of caramel, with fudge chips, graham cracker swirls, and chocolate cookie swirls.

And of course, it is also suitable for vegans!

So everyone can enjoy the sweet dessert and also help towards fighting against "systemic oppression...[and] police violence against Black and Brown people."

The news was met with mixed reviews... Obviously, because some people think equality is too much to ask for.

But there's no pleasing everyone, is there?

Here we have it ladies and gentlemen: "Change the Whirled."

Coming to a store near you in 2021. For more news on how other companies are doing their bit to implement change, keep scrolling...