It’s been a year since Nike launched its highly-talked-about ad campaign titled “Dream Crazy,” featuring a whole host of sporting sensations including Serena Williams and LeBron James, to highlight how these athletes have defied expectations despite all the hurdles that lay in front of them.
Most notably, the commercial was narrated by and featured former NFL quarterback, Colin Kaepernick, who famously kneeled during the national anthem as a protest against police shootings of African-American men and other social injustices faced by black people in the U.S.
The presence of Kaepernick proved to be a controversial move for the sportswear giant and whipped up quite a media storm.
But, over the weekend, the profound success of the commercial was confirmed when it won the 2019 Emmy for “outstanding commercial,” during the event on Sunday night.
Keep scrolling to find out why it was a worthy win…