Ford Set to Release New Bronco on O.J. Simpson's Birthday | 22 Words

Car manufacturer, Ford, have revealed that they will be releasing their 2020 Bronco model on the birthday of disgraced football star, O.J Simpson.

Keep scrolling for the full story, and to hear why their decision has been considered to be so controversial...

O.J Simpson was the subject of one of the most notorious murder cases our country has ever seen.

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Back in 1994, the former NFL player, broadcaster, and actor was accused of the brutal murders of his ex-wife, Nicole Brown Simpson, and her friend, Ron Goldman.

Simpson and Nicole were married for 7 years and had 2 children together.

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But, throughout their marriage, Simpson was investigated on several different occasions after allegations of domestic abuse.

O.J was allegedly a very violent man.

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On New Year's Day, 1989, Nicole had called the police in tears, saying that her husband was "going to kill me." Photos of her bruised and battered face from the attack were later shown in court.

Nicole eventually filed for divorce in 1992, citing "irreconcilable differences."

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But the couple got back together shortly afterward, and the abuse continued. It was later revealed that Nicole had called 911 in 1993, crying and saying that "He [Simpson] is going to beat the s**t out of me".

And, just 4 days before her murder, a women's shelter received a distressed phone call.

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According to the shelter, Nicole had called to say that she was afraid of her ex-husband and that she believed he was stalking her.

So, on June 13th, 1994, when Nicole and her friend, Ron Goldman, were found dead with multiple stab wounds...

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O.J was an instant suspect.

And his reaction to the news of Nicole's death only raised suspicions further.

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Detective Ron Phillips testified that when he called Simpson in Chicago to tell him of his ex-wife's murder, he sounded "very upset" but was oddly unconcerned about the circumstances of her death. He was apparently very unconcerned as to whether his children had been harmed, also.

So, on June 17th, it was agreed by detectives that Simpson would be formally charged with Nicole's murder.

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Simpson quickly got to work formulating his "dream team" of attorneys, including Robert Shapiro, Johnnie L. Cochran Jr., F. Lee Bailey, and his friend, Robert Kardashian. But he hastily backtracked on his agreed surrender - He penned twenty-four "suicide notes" to close friends and family, got into his white Ford Bronco, and took off.

The O.J Simpson police chase has become one of the most talked-about pursues in history.

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Pretty much every news station got wind of the chase, with helicopters even been deployed to capture footage from the chase.

Thousands of spectators and onlookers packed overpasses along the route of the chase, waiting for a glimpse of the white Bronco...

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And, in a festival-like atmosphere, many had signs like "Go O.J" urging Simpson to flee.

But, nearly 2 hours later, and after the police negotiated a visit with his mother, the chase was finally brought to an end.

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Simpson was charged with both murders and held without bail. But, remarkably, the Bronco chase, the suicide note, and the gun found in the Bronco were not presented as evidence in the criminal trial.

The trial commenced on June 20th...

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And the televised β€œtrial of the century" lasted nearly a year, becoming a national obsession fraught with issues of racism, celebrity privilege, police misconduct, and domestic violence.

The nation was truly divided over Simpson's innocence.

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While many people - his friends included - interpreted his Bronco chase and suicide notes as an obvious admission of guilt, thousands of others supported his attempt to flee prosecution and were sympathetic to his feelings of guilt.

The trial itself was a rollercoaster...

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And we all remember the infamous glove moment. A black leather glove that was found at the scene of the crime was alleged to be Simpson's, and would ultimately prove that he infact murdered Nicole and Ron.

Famously, Simpson was instructed to wear the glove in front of the jury.

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But, as he pulled it on, it was evidently way too small on his hands, and the material could be seen straining against his fingers. Clearly, the glove wasn't his.

But the country was still divided.

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Despite the small glove, people were still convinced that Simpson was responsible for Nicole's and Ron's murders, and was calling for him to be rightfully convicted.

But, people were dismayed when, on October 3rd, 1995, Simpson was officially acquitted of both murder charges.

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An estimated 100 million people worldwide watched or listened to the verdict announcement.

Since his acquittal, Simpson has kept a low profile.

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In 1997, he was ordered to pay Nicole's and Ron's families $33.5 million for their wrongful deaths - Their murders, to this day, remain unsolved. The ex-footballer rarely speaks about the trial and has chosen to remain out of the public eye.

But there is one company wanting to keep the memory of that era very much alive.

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As mentioned earlier, after being formally charged with Nicole's murder, Simpson drove off in his white Ford Bronco and ensued in one of the most infamous police car-chases of all time.

The white Ford Bronco model has become somewhat of an icon since the chase...

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So, of course, Ford themselves have decided to cash in on it over thirty years later.

The car manufacturer has continued to sell their Bronco models over the years, despite them being heavily associated with Simpson's infamous admission of guilt.

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And they recently announced that this year, they will be releasing a brand new version of the Bronco.

They announced the news on Twitter over the weekend...

With the caption, "07/09/20. The Wild Returns. #FordBronco #BuiltWild"

Notice anything famililar about those dates?

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Yep, July 9th is Simpson's birthday, where he will be turning seventy-three.

Is it just a coincidence?

Or is this a calculated, somewhat tasteless marketing move?

Well, some Twitter users have found their decision to be quite amusing...

And they have simply laughed at the timing of their debut.

Some people have even suggested they release the latest Bronco model in a "O.J getaway white" for ultimate social media points.

Spoiler: It is indeed being released in white.

But not everyone is too impressed with their marketing move.

Many are pointing out that, despite Simpson being acquitted, many still believe that he is a murderer and that they shouldn't be advertising or cashing in on such a dreadful crime.

And others have called it a "slap in the face" for the families of Nicole and Ron.

Celebrating the day Simpson tried to escape from the hands of the law for the murder of these people is not okay. Seriously, whose idea was this?

But Ford's North America product communications manager has simply shrugged off the concern.

Speaking to the Detroit Free Press, who originally spotted the coinciding dates, he said, β€œWe’re going to reveal Bronco just like we said we would on July 9th."

What do you think?

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Is it a gross marketing blunder, or a mere coincidence? Ford is yet to comment on its decision. For more on the car manufacturers controversies, keep scrolling to read about the time they offered a free bible, an American flag, and an assault rifle with every car sold...