Guy Fieri’s reign on Food Network is far from over.
It shouldn’t come as a surprise to anyone that Guy Fieri is still Food Network’s highest paid star.
While that was already the case, his deal with the culinary channel just got even bigger. Guy Fieri has signed a new three-year deal with Food Network, which sources tell Variety is valued at more than $100 million.
With this new deal, Fieri retains his title as the cable channel’s highest-paid talent. It also easily tops his most recent multiyear deal, which closed in 2021 for $80 million.
This new agreement will take Fieri to the 20-year mark with Food Network. Under this new deal, he will continue to produce more of his Emmy-nominated Diners, Drive-Ins and Dives, along with more episodes of Guy’s Grocery Games and Tournament of Champions.
In addition to those shows, Fieri will also keep developing and producing projects with Food Network through his Knuckle Sandwich production banner.
“Recognized everywhere he goes, there is only one Guy Fieri,” Warner Bros. Discovery head of food content Betsy Ayala said about the star in a statement about his new contract.
“Guy’s love of food, restaurants, and the chefs behind the dishes, combined with his extraordinary passion for crafting series with stories that resonate make extending this partnership a clear choice in our mission to deliver to viewers more of what they love,” the statement continued.
This deal for Fieri comes after fellow Food Network star Bobby Flay re-signed his deal in November 2021. He signed a three-year contract, which came about six weeks after negotiations stalled between Flay and Discovery.
While the valuation of Bobby Flay’s deal is unknown, it was reported that the chef and host was seeking $100 million.
As for Fieri, the self-proclaimed Mayor of Flavortown joined the Food Network family back in 2006 when he won The Next Food Network Star. It was then that he was awarded his own series, Guy’s Big Bite.
Since his humble beginnings, Fieri has starred in multiple shows, including Guy Off the Hook, Guy Fieri’s Road Show, Guy’s Family Road Trip, Guy & Hunter’s European Vacation and Guy’s Ranch Kitchen. He’s also done numerous holiday specials and guest appearances across Food Network.
His success isn’t confined to the small screen, either. Over the years, Guy and his team at Knuckle Sandwich LLC have opened more than 80 restaurants around the world.
“One of the reasons we’re bullish about our television networks is because of the power of incredible talents like Guy,” Warner Bros. Discovery US Networks chairman and CEO Kathleen Finch said.
She continued, “In addition to being a star on Food Network, Guy is a global phenomenon with millions of fans throughout the world and he’s an incredibly creative content producer as well. We’re thrilled to extend our long-standing partnership with Guy and to continue to entertain his legions of fans.”
Fieri also made a statement, saying: “For nearly two decades, Food Network has been my home and continuing to create great TV within the Warner Bros. Discovery universe is exactly where I want to be.”
The star continued, “Food is our most universal language so being able to unite people through highlighting chefs, restaurateurs and the folks dishing out incredible meals all over this country and world is a privilege and responsibility that I don’t take lightly.”
In addition to his business success, Guy has made helping people a priority. One of his family reunions in North Carolina turned into the subject of an upcoming Food Network special, going on to became both a TV opportunity and a philanthropic one.
“We did a first-responder event, fed 650 people, shot a show about it,” he told PEOPLE in 2022. “The area up there is poor, so we try to do things to preserve the town.”
In another philanthropic move, Fieri helped closing restaurants during the height of the COVID-19 pandemic. He launched the Restaurant Employee Relief Fund and raised $25 million to help struggling hospitality workers.
“If you’re the guy that owns the shovel, why wouldn’t you help dig the hole?” he said. “I want to make a positive impact.”
Fieri continued: “When it’s all over, I just hope people say, ‘Guy was good for mankind. Guy helped.’ “
To be able to keep up with his businesses, his philanthropy, and his family, Guy has completely changed his lifestyle.
“I’ve changed my lifestyle in the last couple years—what I eat, when I eat, how I eat. I don’t want to be one of those guys that burns up through the tunnel,” he revealed to PEOPLE.
Now, the Food Network star starts every day with a 6 a.m. workout. He also stopped drinking alcohol on weekdays.
“I’m in better shape now than I was when I was 30,” Guy insisted. “I don’t want to die young. I want to be around for my kids. I want to be around for Hunter and Ryder’s kids.”
Fieri even works with a nutritionist, adopting a diet free of most carbs and meat and practices intermittent fasting–unless he’s filming, of course.
“I don’t eat until noon,” he revealed of his diet. “At first I was worried it would make me sluggish, but my body learned the routine, and my energy increased.”
While Shoot days for Diners, Drive-Ins and Dives are the exception, they still aren’t the feasts viewers see on their TV screens.
“Everybody thinks I chug down the whole cheeseburger,” he says. “I’ll try two items in a restaurant, three restaurants in a day. By the time I’ve had two bites of each food, I’m full.”
Even with his new diet, the people closest to Guy insist fame hasn’t changed him.
“Most of my friends will [say] I haven’t changed. I think it’s because when I got into television, I’d already done what I wanted to do,” Fieri said. “I wanted to be a great dad.”