Ryan Reynolds and Hugh Jackman are two of the biggest stars in Hollywood today, and they actually have a lot in common. Both have acted in incredibly successful superhero franchises, playing fan-favorites Deadpool and Wolverine respectively. Both have led a some classic, heartwarming romantic comedies — but they’ve also proven their acting chops with a number of dramatic roles too.
Both Reynolds and Jackman were born outside the United States, they measure at a height of 6’2’’, and have been named People’s “Sexiest Man Alive.” Oh, and both of them are obsessed with roasting the heck out of each other on social media.
While the actors have been developing their unique friendship since they appeared alongside each other in X-Men Origins: Wolverine, their feud has also been slowly escalating over the last few years with the emergence of public pranking opportunities on social media. Although Jackman and Reynolds recently announced a truce, their latest stunt suggests the feud is far from over.
Ryan Reynolds and Hugh Jackman have a longstanding feud.
via: GettyThey constantly roast each other the way only real buds can. It seems pretty fundamental to their friendship.
It’s been going on for quite some time.
via: GettyThe two are constantly exchanging barbs on social media, in interviews, at private parties, and even in their films.
Recently, things had started escalating to a point of mutually assured destruction.
Deadpool and Wolverine going head-to-head only means one thing, a fight to the death.
So the two called a truce.
via: GettyAnd the world could, once again, breathe easy.
First, Reynolds extended the olive branch.
Official truce with @realhughjackman! As a gesture of goodwill, I’m gonna make a beautiful ad for his company, Laug… https://t.co/8N8NUJwX2X— Ryan Reynolds (@Ryan Reynolds)1548953746.0
A few minutes later, Jackman returned the gesture.
Official truce! I’m going to make the most amazing ad for Aviation Gin. And, look forward to seeing what… https://t.co/nHXKBHLQB5— Hugh Jackman (@Hugh Jackman)1548954068.0
Naturally, everyone was dying to see these ads.
When is @RealHughJackman's ad for @AviationGin coming out? 😉 @VancityReynolds #AviationGin https://t.co/DgAbuJV4RA— SickMuse💎 (@SickMuse💎)1548964774.0
Jackman insisted he was hard at work.
@AviationGin @SickMuse22 @VancityReynolds Editing. Can’t talk.— Hugh Jackman (@Hugh Jackman)1548965548.0
At least now they were agreeing on something.
@RealHughJackman @AviationGin @SickMuse22 He’s editing. He can’t talk.— Ryan Reynolds (@Ryan Reynolds)1548966421.0
Finally, they unveiled the long-awaited commercials that would renew their bond.Well, that was the plan anyway. But things didn’t go as smoothly as hoped.
The official unveiling video begins with so much potential.Reynolds excitedly admits that he’s been working “24/7" on his ad for Laughing Man Coffee, and can’t wait to share his ad with Jackman and the world.
Who knew a coffee commercial could be so beautiful?
Reynolds’ commercial is visually stunning, and basically a love letter to Jackman and the philanthropic work he does through his company.
It’s also secretly hilarious.
Reynolds sneaks in some subliminal messaging by not-so-subtly working in the name “Hugh" about a dozen times, because he’s Ryan Reynolds and nothing he does is ever 100% serious.
The commercial earns a stunned silence from Jackman.
It’s immediately clear he was not expecting such a heartfelt effort from Reynolds, who then reveals with pride that the ad cost him $1 million.
That’s when Jackman starts backpedaling.
All of a sudden, his commercial isn’t “quite ready" and needs “color correcting," but Reynolds isn’t hearing it. To Jackman’s dismay, the ad starts to roll.
And it’s a trainwreck.
Jackman’s advertisement dives right in with a cutting, “Ryan Reynolds is a complete and total f***ing a**hole"– a far cry from the flowery sentiments expressed in the expensive, handcrafted piece of art that was Reynolds’ ad.
“The gin’s pretty great though."
Jackman seems like he’s about to deliver a compliment but immediately undercuts it by reaching for a bottle of Reynolds' Aviation Gin, opening it, and letting its contents pour unceremoniously on the table and floor with a satisfied smirk. Welp.
So much for that truce.
Back in the studio, the two look gutted. Jackman half-heartedly offers, “I didn’t think the truce was actually real" before the screen cuts to black.
Reynolds’ official take on the dumpster fire?
F for effort. https://t.co/fomGU8ipX6— Ryan Reynolds (@Ryan Reynolds)1549464966.0
What did Jackman have to say for himself?
Job well done. @AviationGin @laughingmanco https://t.co/i9PmxE7jt9— Hugh Jackman (@Hugh Jackman)1549465172.0
You can’t help but feel a little bad for Reynolds.
Even though this probably means more hilarious feud content.
And Reynolds can clearly dish it out.There was the time he pranked Jackman on his press tour with an impromptu, at some moments inappropriate, interview.
But Jackman knew exactly how to take him down a peg.The actor’s fake public service announcement/exposé is an expert roast of Reynolds’ flopped films.
But Reynolds had a PSA too.
How well do you really know @RealHughJackman? https://t.co/cV0W7C4LE3— Ryan Reynolds (@Ryan Reynolds)1541174987.0
That got Jackman’s attention.
HIGH ROAD. @VancityReynolds https://t.co/F0QJKXxIzJ— Hugh Jackman (@Hugh Jackman)1541185910.0
Ok, maybe Jackman has gotten in a few more jabs than Reynolds.
@BUZZNET Neither can I. Thanks for this.— Ryan Reynolds (@Ryan Reynolds)1548100711.0
To be fair, Reynolds did pull what might be the biggest roast of them all.
He snuck a solid Jackman burn into his movie Deadpool when he used the actor’s face as a mask.
So naturally, Jackman had to do a mask gag too.
@VanCityReynolds asked me to post this 100% real video by him on being honored with a star on Hollywood's Walk of F… https://t.co/lzl28riBLq— Hugh Jackman (@Hugh Jackman)1481814310.0