Throughout the month of October, we became used to seeing matching couples costumes plastered all over the internet – from Fred and Wilma Flintstone ensembles to Little Red Riding Hood and her long-suffering wolf-dog. And with Christmas just around the corner, I’m sure we’re all looking forward to the matchy-matchy family portrait Christmas cards popping through our mail boxes.

The amount of time and effort that goes into this process has always astounded me. Honestly? I’m usually just not into fancy dress or family portraits – especially not the matching kind. Until I came across Tsuyoshi and Tomi Seki. The couple shot to viral fame in Japan after posting a series of Instagram photos showcasing their daily co-ordinated outfits. And whilst the rest of us have trouble co-coordinating our own outfits on a day-to-day basis, this couple have got it down to a fine art and I am loving it.

I know Halloween has passed but how cute are these costumes?

They're neither fancy or complicated but there's just something so chic about these outfits. True fashionistas showing us how to be cute but classy. Also, I think I need that stuffed cat.

Checks. So classic.

I love everything about these outfits. From the on-trend checked fabric to the peter pan collar.

Stripes, khakis and backpacks.

Everything in this photo is coordinated to perfection - right up to their jet black glasses and silvery-white hair.

Simple but beautiful.

Despite international fashion acclaim, Tomi modestly explained,
Of course, we’re happy to be described as style icons in the media, but that’s not really how we see ourselves. We wear simple, inexpensive clothes that anyone can buy.

Do these life-jackets remind anyone of a particular Beatles song?

We're all going on a yellow submarine, a yellow submarine.
No? Just me then.

Here comes that family portrait we were discussing earlier.

Matching couples look cute. Even coordinating your outfit with your small child is cute. Making your adult daughter join in? Not so cute.

This is the perfect Christmas outfit.

Just the right colours for the holidays. Do you think I could convince my partner to copy this look? No? Me neither.

Capsule wardrobe perfection.

Parkas and a striped jumpers. They're capsule wardrobe essentials. If you don't own them, go buy them. Now. And maybe grab a matching set for your other half whilst you're there.

Who doesn't love a bit of tartan?

It doesn't matter where in the world you live - you need a piece of tartan clothing in your life. Extra points if you can carry it off as well as Bon and Po.

Monochrome chic.

We all love a bit of monochrome but I'm afraid this is more funeral-chic than fashion-chic.

Where are my knitting needles?

Perfect matching winter sweaters. If I start knitting now, I might have them ready for next Christmas.

Supermarket fashion.

Tsuyoshi and Tomi happily admit that most of their clothes come from the low-cost Japanese supermarket, Uniqlo and other high street chains. Nothing about these outfits looks low-cost at all.


The naval-theme of these outfits is a stark contrast to the beautiful floral background.

Instagram fame.

The couple's fame on Instagram has led to their own range of clothes and accessories at the Japanese department store ‘Isetan Mitsukoshi’.

Bonpon are truly inspirational.

I never thought that I'd be taking fashion tips from coordinating pensioners and whilst I envy their style, I highly doubt my partner and I will be going shopping together any time soon.

Unfortunately, not all matching outfits are cute.

Coordinating with your partner is one thing. Coordinating with your dog is another - especially when the outfits are as hideous as this.

However, I could possibly get on board with this coordinating set.

Matching pyjamas are cute - even if it's with your pup. Especially if it's with your pup.

The only thing better than matching human and dog pyjamas?

Matching dog jumpers. Sweater season is upon us!

If this isn't friendship, I don't know what is.

Prize for the best coordinating team goes to these ladies! Can we be friends? Please?

Teen friendship goals.

We can't deny it. We all have the photos to prove it. Dressing up just like our friends was the highlight of our teenage years. Even if it is embarrassing to admit it now.

Mum Goals!

What's the point in even having kids if you can't dress them up mini-me style? Speaking of which...

Why not just go all out?

Disney pyjamas for the whole family? Pass me my credit card.

And since Christmas is just around the corner...

Surely that's an excuse to also invest in some elf-themed night wear for the entire family?

Who doesn't love dinosaurs?

And if matching Daddy and baby dinosaur t-shirts doesn't make you broody, I don't know what will.

Is there any clothing you can't get a mini version of?

Mini-me clothing seems to be all the rage right now. And to be honest, I can see why. If your child wanders off into a crowd, there's no need to worry about remembering what they're wearing - just look down. I'm sure there are many other benefits to this craze but this one appeals to me the most.

Obligatory shoe photo.

We've all taken them on nights out. Or at least, I have. None of my photos are as cute as this though. The red shoes look perfect against the backdrop of the fall leaves. And those tiny feet. What is it about tiny baby feet? Adorable.

Unfortunately, there will always be that one parent who takes it just a little bit too far.

I know I said that everyone should own a piece of tartan. I take it back. Clearly some people just don't know when to stop. I don't know about you, but my eyes hurt.

As if matching your Dad's full tartan suit wasn't bad enough, imagine coordinating with transport.

I don't think I would have let anyone take photographic evidence of this. Coordinating with a taxi-cab is not something I would feel proud of.

And it's not just parents.

Double dating is fine. It's fun. Double dating in fully coordinating outfits? It's a little bit worrying. This friendship seems to have gone just a little bit too far.

And finally, if you're going to take any fashion tips away from this article, please let it be this.

If you're going to steal anyone's style - steal from Arnie. Because who doesn't look cool in a leather jacket?