Who’d have thought that Kendall Jenner’s new hair would be such a hot talking point? Because, let’s be honest, it’s just hair. But it seems to have really landed her in hot water over the years.
Kendall is no stranger to controversy. The supermodel and reality-star has frequently hit the headlines for the wrong reasons and, on many occasions, for the same reason – cultural appropriation.
And it looks like the star continues reveling in causing a stir. From cornrows to afros, it seems like there’s no ‘do that she sees as off-limits.
But her latest look might be her most controversial yet. Yep, the famous brunette has hit the bleach – and fans aren’t sure what to make of her latest look. Some have compared her a famous sister – and Jenner isn’t best pleased.
The supermodel has crafted quite an impressive modeling resume – it feels as though there isn’t a major cover that she hasn’t featured on or a high fashion show that she hasn’t walked in.
You know who we’re talking about… the Kardashians.
Kendall has had an early introduction to fame and fortune, featuring on their reality show, Keeping Up With The Kardashians, since she was barely even a teen.
From Vogue’s September issue to high fashion runways, there isn’t much that she hasn’t done.
But the star has managed to whip up quite a lot of controversy over the years.
Considering she stays relatively low-key when it comes to Keeping Up With The Kardashians, it looks like her lucrative modeling adventures have been far from plane sailing.
For example, does anyone remember that Pepsi commerical?
In 2017, the world watched, appalled, as Kendall Jenner brought a social justice protest to an end with one simple act – handing the police officer a can of Pepsi.
As problematic goes, this was definitely up there.
The controversial commercial, which was promptly pulled following the backlash, insinuated that all the problems could be brought to a harmonious end with a can of the sugary soda – or, at least, that’s the logic that we were presented with.
But in a world wherein these are real issues affecting real people, the ad just appeared to distastefully trivialize the demonstrations fighting for good causes such as Black Lives Matter.
The internet was in uproar after viewing the commercial, with many people shocked at the mere suggestion that we can put our differences aside over a can of Pepsi.
Both Kendall and Pepsi apologized for the ad, but it looked like, as far as countless people online were concerned, the damage had already been done.
Soon after, Kendall addressed the issue further on Keeping Up With The Kardashians, where viewers watched her get emotional over the backlash, telling older sister Kim: “It feels like my life is over.”
The supermodel has hit the headlines multiple times because of her hair.
Now, you may be thinking “hair is just hair, how can it possibly be problematic?”
Well, it can be when you consider cultural appropriation – aka the adoption of elements of one culture by members of another culture, which can often spark controversy when a socially “dominant” culture takes from a “disadvantaged” minority culture.
She came under fire for being styled in dreadlocks at a Marc Jacobs runway show.
The questionable show saw a whole host of mostly white models, including bestie, Gigi Hadid, Bella Hadid, and, of course, Kendall Jenner herself, donning pastel-colored, wool dreadlocks.
People took to Twitter to slam both the designer and the models for the distasteful appropriation of black culture.
The designer did apologize but justified his poorly-judged choice by saying that the look was inspired by Harajuku girls, rave culture, and London style in the 1980s. Though many people don’t buy it.
You’d have thought that she’d inspect these modeling jobs a little more before agreeing because, once again, a modeling-themed hair choice landed the star at the center of controversy last year.
People were quick to point out that the star was donning an African-American style afro on a Vogue shoot.
It may have been Vogue’s team that styled her, but people were still annoyed at the star regardless, especially given her problematic past with cultural appropriation.
Earlier this week, the supermodel shared a video to her Instagram story to give her followers a glimpse into her jealousy-inducing vacation with Hailey Baldwin and Justine Skye in Jamaica.
But it seems like all people could notice was that the star had her hair styled in cornrows, a hairstyle popularized by black people, who are often discriminated against because of their hair.
…and have also been slammed for.
For example, Khloe Kardashian drew in criticism for frequently opting to don the hairstyle, despite the backlash.
People are less than impressed, taking to Twitter to slam the model for her hairstyle.
Considering that the model knows what it’s like to come under fire, and given how devastated she was by her Pepsi ad controversy, you’d have thought that she wouldn’t have made the same mistake again.
Like this user, who said that they were “disgusted” by her decision to wear her hair in cornrows.
Many came to Kendall’s defense, saying that she can wear her hair however she wants and that black people often sport traditionally “white” hairstyles such as straight hair or bangs.
Although people are neglecting the point that black people were often, and, sometimes, still are, forced to straighten their hair to avoid discrimination for their natural hair.
And it wasn’t for the last time, either. Because her latest look has the whole internet quaking.
But there does tend to be one thing that stays the same. The supermodel is a brunette, through and through.
Pretty much every other member of the family has tested out the look to see if blondes do have more fun – including Kylie’s platinum wig at the Met Gala in 2017.
When Kim K hit the bleach in 2017, nobody could believe it. But maintaining an icy hue as a brunette is no mean feat, and Kim soon returned to her classic dark locks.
Unlike her sisters, Khloe has always favored a lighter brunette look – but in recent years, she’s been living almost exclusively on the light side.
She debuted her brand new look at the Burberry’s show at the Troubador White City Theatre on Monday afternoon. Jenner walked alongside other supermodels, including Gigi Hadid and Irina Shayk.
As she then appeared at the LOVE & YouTube London Fashion Week party rocking the same honey blonde hue and looking super-cute.
In 2016, she walked the Balmain show with a head of icy tresses – but it was revealed to be a wig.
She later posted a candid shot hanging out in her hotel room with friend, Taco Bennet – and her blonde look is still very much in place.
Fans are going wild for her transformation.
“Blonde Kendall Jenner is too powerful,” wrote one Twitter user.
Hey, we have to say, we’re happy that she’s gone for a less problematic approach to her hair makeover this time.
But some have pointed out that now she most closely resembles her only other blonde sister, Khloe.
She retweeted a collage of blonde Kendall, drawing attention to the newly discovered similarities between the pair.
It’s true, Khloe has been looking a little bit … different in recent years – but it seems she’s moving further away from what her mama gave her.
She Tweeted this short and not-so-sweet reply to Khloe – and the internet is shaking.
Hey – we guess sisterly love takes all sorts of forms.
Hungry for more Kardashian kontroversy? Keep on scrolling to learn about why Kendall’s bottle cap challenge was so messy.