Nike Sportswear’s Signature Shoebox Becomes a Bag

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Nike is well and truly at the top of the sneaker game.

There’s no doubt that the sportswear giant has produced some of the most popular and timeless sneakers of our time – bringing us iconic styles such as the Air Force 1’s, Air Max’s and Jordan’s, of course.

But they are about to make a huge change to their packaging, and all for the best of reasons.

Keep scrolling to find out more…

Despite some of the controversies that have surrounded it, the big-name shoe brand uses its massive following to raise awareness about social issues around the world.

And we’re all here for it.

I mean, as mainstream as these trainers may be, they’re actually very stylish and comfortable. If I were you, I’d definitely invest in a pair. Let’s have a look at the most popular pair right now.

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If you haven’t seen a pair of these yet, you probably reside under a rock. Everyone that considers themselves “trendy” owns a pair of these. This colorway is one of the more popular ones, so if you want to get your hands on a pair, you might have to wait until they’re re-stocked.

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Nike has a range of colors to match every single outfit. They’ve always got your back when it comes to finding the right pair for you.

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Cool, right?

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The “Air Jordan 1 Mid” are a classic. They definitely rule the whole trainer scene.

Of course, they could make some improvements to the system, but we’ll always defend Nike and their designs. They’re literally the whole package.

Whether it’s casual street style, or for your sporting needs, many of us have purchased a pair.

And it seems that they cater to everyone and anyone.

The sportswear giant released a range of footwear specifically designed for doctors, nurses, and other healthcare professionals last year.

Take the Colin Kaepernick situation, for example. Or even the plus-size mannequin controversy (yep, why is this even controversial?)  

So, this new footwear development isn’t really out of character.

Dubbed the “Nike Air Zoom Pulse,” the new range will boast 6 different designs tailored to meet the day-to-day needs of those working in the healthcare profession, ensuring the shoe is durable and comfortable.

And the big-time shoe brand took the footwear venture very seriously…

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Nike conducted product testing at OHSU Doernbecher Children’s Hospital in Portland, Oregon, to test out what kinds of demands the shoes would need to meet, as well as insights from the everyday heroes themselves. Currently, many medical staff wear backless clogs because they’re easy to get on and off and are quick to wipe down.

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The Air Zoom Pulse comes complete with spill protection and a grippy sole as well as ensuring full durability, versatility, and comfort.

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Notable features include a laceless upper with an easy clean vamp, an elastic strap to keep the heel securely contained and allow for an easy slip-on, and a durable rubber sole with a traction pattern designed to maintain grip on wet surfaces, Lad Bible reported.

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“Nurses, for example, walk approximately 4 to 5 miles and sit for less than an hour during the course of a 12-hour shift. The work is physically and mentally demanding,” they explained. “The design for the Air Zoom Pulse tackles those challenges with simplicity in mind. The shoe is easy to get on and off, and equally simple to clean. The fit, cushioning and traction systems work together to secure the foot in all hospital conditions.”

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“The design confronts a range of medical-worker-specific challenges. How can a shoe be both comfortable for long stretches of standing and versatile enough to support the hurried movements required in emergency situations? The answer comes through the Pulse’s full-rubber outsole, a flexible drop-in midsole with Zoom Air heel unit and a heel fit so secure, it feels like a soft, snug hug.”

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Proceeds will be donated to the OHSU Doernbecher Children’s Hospital.

And their range specially designed for healthcare workers isn’t the only thing they’ve made a change to.

Well, it’s time to say goodbye! (For now)…

Introducing… the Nike shoe bag.

Made from 100% polyester, the reddish-orange bag adds a large white Swoosh-and-wordmark hit on the top plus smaller graphics on its sides.

A zipped closure allows easy access to the inner storage compartment, and a single black eyelet ensures ventilation.

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But who wants a cardboard shoebox when you can get one of these beauties for just $32?

It is so much easier to travel with your favorite pair of sneakers using a shoe bag… and the bag will keep them in immaculate condition too!

They’re currently sold out online, but we are sure they will be back in stock very soon.

In the meantime, make sure to keep scrolling for more on the $3,000 Nike “Jesus Shoes”…