An Australian relationship coach has come under fire for his controversial opinions.
Jake Maddock brands his style of relationship coaching ‘tough love’ and shares his views on how to make a relationship work online with his 70,000 Instagram followers.
He’s a former soldier who decided to take a drastic career change after ten years of struggling within relationships.
Maddock believes this career move was the best for him, despite the criticism.
The Daily Mail reports that the coach said of the switch from the service to giving relationship advice: “So, I decided to learn about and become a master at them. After years of studying under mentors and reading books and putting information into practice, I achieved a 10/10 relationship.”
Many of his views are extremely conservative and hail back to an older time.
The relationship coach is a big believer in masculine and feminine roles in a relationship and has been advising women to lean more into their feminine energy. This means that women should wait for men to ask them out, and that a woman making the first move would be aggressive and not attractive.
However, he also believes that you should have s*x on a first date.
So perhaps not all of Maddock’s advice is so traditional. He even expands on his feminine/masculine theory by suggesting that women make prompts and suggestions for men to ask them out, thereby driving the relationship and aiding men but not being too forward.
Many of his followers have been baffled by this confusing advice.
One commenter suggests that this advice does nothing for a traditionally masculine man, but rather works only for more effeminate (or weak) men, saying “I normally agree with you, but not on this one. Does a masculine man need prompting about taking you out on a date? I don’t think so.”
His suggestions about s*x have been met with even more negative responses.
After sharing that couples should be intimate 2 or 3 times a week minimum, people called him out for his lack of actual qualifications, as Maddocks isn’t a licensed s*x therapist.
One comment left on his page read: “You have no qualifications to present yourself as a ‘relationship coach’. Not only is advice like this really dangerous and predatory, but you don’t even offer a reason why? These are just your personal opinions.”
This argument went even further with Maddocks being called out in the age of Me Too.
After explaining that he expects couples to be intimate at least twice a week, he said there were “no excuses” for not maintaining a s*xual relationship with your partner. This was quickly called out with many people chiming in to let the relationship coach know that people didn’t need an excuse to not have s*x, educating him on consent.
But even with all this drama, it’s the latest set of advice that’s raising eyebrows.
Maddocks shared online that he believes there is no reason for couples to have ‘boys weekends’ or ‘girls nights’. Instead, he believes that there shouldn’t be a reason to want time away from your relationship to have separate time with your friends. Maddocks thinks that every couple should do things they enjoy, and have fun together.
When couples go out for separate events, Maddocks believes the other partner just ends up hurt.
“Going out clubbing by yourself, you are going out and doing shots by yourself at midnight, having a mad time dancing around. What is your partner doing? Sitting at home being sad, being lonely, and wondering what you are up to,” he said, bashing the idea that stopping these events is controlling.
Many people online disagree with the idea that enjoying time with your friends is “acting single.”
Either way, Maddocks continues to share his beliefs about relationships online, while battling criticism from his hoards of followers.
What do you think?