Since its launch in 2010, the photo-sharing app, Instagram, has totally revolutionized social media. By pairing aspirational people with brands looking to sell some products, it's created a whole new type of advertising, known as influencer marketing. Many young, attractive people have managed to get rich through selling products to their followers through the app.
But there's a downside to being an influencer - the near-constant scrutiny. And one Instagram model has gone viral during her pregnancy - for one very odd reason.